The Winning Choice: See Why Top Teams Switch to Boomerang

While others use AI to write emails and enroll leads, winning teams leverage Boomerang's AI to uncover hidden champions in your CRM and identify warm intro paths for faster growth.

Explore the Boomerang Advantage

Dont cut corners, use a product that actually works

Unite your company and your tech stack to execute on the job change signal

Increase pipeline from advocate job movements

Boomerang find champion job changes every week and automates outreach to maximize conversion:

  • Automatically create new contact in Marketo, Salesforce or Hubspot and route it to the AE/SDR

  • Automatically enroll the contact to relevant campaigns including outreach and gifting programs

  • Automatically add the buying committee to a ABM sequence on 6sense or Demandbase

  • All of this with 100% automated playbooks

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Maximize ABM conversion by marketing to 90%+ members of buying committee

Boomerang automatically maps the members of the buying committee in target accounts and keeps it up-to-date :

  • Detects incoming, outgoing and promotion job moments every month

  • Activates new hire plays such as sequences, gifting, executive outreach etc

  • Keeps CRM and MAT data up-to-date

  • Auto-maps buying committee whenever an opportunity is created

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Maximize warm intros from customers and peers

Boomerang automatically identifies your champions, work colleagues and their employment history to:

  • Ask champions for warm intros to their previous employers or colleagues

  • Ask peers for warm intros to their previous employers or colleagues

  • Zero new UI, instead use native Salesforce components to maximize adoption

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AI will create your target account org charts

Give your sales and CS teams the ability to organize the buying committee into hierarchical and influence maps to:

  • Make it easy for your team to highlight key relationships for our AI to get trained and priortize

  • Make it easy for leadership to understand key stakeholders in target accounts and opportunities

    Make it easy for leadership to understand key stakeholders in target accounts and opportunities

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Ever-present clean CRM data

A secondary benefit of Boomerang is the ability to auto-update CRM contact data based on job changes and fill missing contacts in target accounts. This helps you:

  • Minimize bad data in CRM or MAT

    Maximize conversion/engagement in marketing campaigns.

  • Minimize time spent on manual prospecting

  • Minimize costs on tools like Marketo and 6sense which prices based on volume of data instead of accuracy.

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Integrate as you like

Boomerang offers the most comprehensive integration suite in our category to facilitate seamless handoffs between tools and people:

  • Boomerang natively integrates with Marketo (instead of via Salesforce) to eliminate manual work you will have to do with other vendors.

  • Boomerang enables 6sense and Demandbase's 'audience building', 'conversational email' and 'advertising' with accurate data and maximum coverage

  • Boomerang auto-enrolls leads to personalized outreach and gifting sequences.

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Quick Compare

Usergems
Boomerang
Pricing
Key Champions: 1.25K contacts for $10K
Key Influencers: 10K contacts for $10K
Enterprise Upgrade: $15K
Key Champions: 2.5K contacts for $10K
Key Influencers: 12.5K contacts for $10K
Enterprise Upgrade: 20% of subscription fees
Two way integration with Salesforce and Hubspot
ML-powered ICP fitness and lead prioritization
Lead segmentation and playbook orchestration
only standard cases supported
Machine + human hybrid process for data quality verification
Automation of sequence cloning into Outreach and Salesloft
Direct integration with LeanData
High-touch onboarding process including strategy and messaging workshops
Pricing
Usergems:

Key Champions: 1.25K contacts for $10K
Key Influencers: 10K contacts for $10K
Enterprise Upgrade: $15K
Boomerang:

Key Champions: 2.5K contacts for $10K
Key Influencers: 12.5K contacts for $10K
Enterprise Upgrade: 20% of subscription fees

Frequently asked questions

How to Migrate from Usergems seamlessly?

Most of your data is already in Salesforce and Marketo, so switching is simple. Just uninstall the UserGems package and install Boomerang’s. Our success team will help update lead sources in LeanData, Marketo, Outreach, and Salesloft for accurate tracking. We’re here to make your transition smooth and straightforward.

Start Your Seamless Migration
Can I try Boomerang before committing?

Yes! We offer a Free Data Test to help you understand job change trends among your customers and provide a sample lead list. This allows you to see Boomerang’s impact before making a decision.

See Your Potential Pipeline Impact
Does Boomerang integrate with my current tools?

Absolutely! Boomerang seamlessly connects with Salesforce, HubSpot, and more. It also supports other sales tools like SEPs, MATs, and gifting platforms, allowing for personalized outreach.

Experience Boomerang’s Integrations
Are there flexible payment options?

Yes, we offer multiple payment plans based on your package, features, and contact volume. Our team will work with you to find a payment schedule that suits your needs.

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We’re happy to answer questions and get you started with Boomerang.

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