Boomerang over UserGems: Discover a Better Alternative

Dont cut corners, use a product that actually works

Unite your company and your tech stack to execute on the job change signal

Increase pipeline from advocate job movements

Boomerang find champion job changes every week and automates outreach to maximize conversion:

Automatically create new contact in Marketo, Salesforce or Hubspot and route it to the AE/SDR
Automatically enroll the contact to relevant campaigns including outreach and gifting programs
Automatically add the buying committee to a ABM sequence on 6sense or Demandbase
All of this with 100% automated playbooks

Maximize ABM conversion by marketing to 90%+ members of buying committee

Boomerang automatically maps the members of the buying committee in target accounts and keeps it up-to-date :

Detects incoming, outgoing and promotion job moments every month
Activates new hire plays such as sequences, gifting, executive outreach etc
Keeps CRM and MAT data up-to-date
Auto-maps buying committee whenever an opportunity is created

Maximize warm intros from customers and peers

Boomerang automatically identifies your champions, work colleagues and their employment history to:

Ask champions for warm intros to their previous employers or colleagues
Ask peers for warm intros to their previous employers or colleagues
Zero new UI, instead use native Salesforce components to maximize adoption

AI will create your target account org charts

Give your sales and CS teams the ability to organize the buying committee into hierarchical and influence maps to:

Make it easy for your team to highlight key relationships for our AI to get trained and priortize
Make it easy for leadership to understand key stakeholders in target accounts and opportunities
Make it easy for leadership to understand key stakeholders in target accounts and opportunities

Ever-present clean CRM data

A secondary benefit of Boomerang is the ability to auto-update CRM contact data based on job changes and fill missing contacts in target accounts. This helps you:

Minimize bad data in CRM or MAT
Maximize conversion/engagement in marketing campaigns.
Minimize time spent on manual prospecting
Minimize costs on tools like Marketo and 6sense which prices based on volume of data instead of accuracy.

Integrate as you like

Boomerang offers the most comprehensive integration suite in our category to facilitate seamless handoffs between tools and people:

Boomerang natively integrates with Marketo (instead of via Salesforce) to eliminate manual work you will have to do with other vendors.
Boomerang enables 6sense and Demandbase's 'audience building', 'conversational email' and 'advertising' with accurate data and maximum coverage
Boomerang auto-enrolls leads to personalized outreach and gifting sequences.

Quick Compare

Usergems

Boomerang

Two way integration with Salesforce and Hubspot

ML-powered ICP fitness and lead prioritization

Lead segmentation and playbook orchestration

only standard cases supported

Machine + human hybrid process for data quality verification

Automation of sequence cloning into Outreach and Salesloft

Direct integration with LeanData

High-touch onboarding process including strategy and messaging workshops

Pricing

Usergems:

Key Champions: 1.25K contacts for $10K
Key Influencers: 10K contacts for $10K
Enterprise Upgrade: $15K

Boomerang:

Key Champions: 2.5K contacts for $10K
Key Influencers: 12.5K contacts for $10K
Enterprise Upgrade: 20% of subscription fees

We love our Customers, and They love us back

In sales, time wasted is money lost

BDRs should be working on high-quality leads and not a data dump. Boomerang's ML-powered lead prioritization feature makes sure your team's efforts are spent on where it should be.

Learn More

Each customer deserves a 'solution'

Every customers' needs and set ups are unique. Boomerang offers the perfect blend of tech and services to make a solution that's just right for 'YOU'.

Learn More

No one needs another tool to go to

BDRs and Sellers are severely tool fatigued, we know that! Boomerang is carefully curated to minimize any new interface or behaviors that your team needs to pick up for it to deliver ROI.

Learn More

RIP generic, low-context emails

Boomerang's dynamic playbook orchestration feature supports high-degrees of contextual personalization to significantly increase open rates and pipeline conversions.

Learn More

Trust is the new currency

This is just the start. We're using the latest AI tech to build products that help companies predictably generate high-quality, low-cost pipeline by using their trust and goodwill.

Learn More

We win only when You win

Delivering customer value is not just another KPI for us. We apologize in advance for being annoyingly insistent on data, best practices and all things needed to see you get ROI!

Learn More

Customer Experience

Our Customers Love Boomerang – And We Love Them Back‍
‍Real Results. Real Impact.

Using Boomerang, we have transformed our once-stale database into an up-to-date lead gen powerhouse to support our cross-sell and upsell efforts.

Mitchell Brand

Sr. Manager, Marketing Operations

We tried several champion tracking tools & ran many campaigns. But nothing like Boomerang. Gave us 5X ROI within 30 days of rollout.

Victoria N

Senior Manager, Customer & Event Marketing

Boomerang drives real results—20% of my qualified meetings come straight from Boomerang leads. The data flows right into Salesforce and Slack, saving me hours each week and letting me focus on high-value outreach. It's become essential for hitting my numbers and building a stronger pipeline

Erik Dulock

Business Development

This place is waiting
for you....

Book an Intro Call

Boomerang vs. Usergems

Vanguard Teams ❤️ Boomerang

Unite your company and your tech stack to execute on the job change signal

Increase pipeline from advocate job movements

Maximize ABM conversion by marketing to 90%+ members of buying committee

Maximize warm intros from customers and peers