New contacts matching target persona join customer accounts
Why do this campaign ?
New arrivals or champion departures are often one of the top reasons customers churn. Proactively identifying these job moments and activating plays ensures you are accelerating expansions and preventing churn
What actions to take with these contacts
Alerts
Weekly alerts with a list of new target persona contacts that have joined customer accounts
Programs
Find new contacts that join customer accounts and add them to CRM
Find champion departures from customer accounts and notify CSMs/AMs/ELT
USP
Increase adoption and continuously secure leadership buy-in by staying in touch with key roles.
Boomerang plays
When Boomerang finds new contacts that join customer accounts, it will proactively create new contacts in CRM and notify the account team.
How Much Pipeline Can Boomerang Generate?
Get 50 recent job change leads and evaluate your pipeline's growth potential
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